Attention, Atlanta area home buyers! If you’re currently on the hunt for a lender for your next home, I’m going to let you in on a not-so-secret tip… 

Always. Choose. Local. 

We all know that buying a home is a HUGE decision—and so is choosing the lender you work with. While at first glance you might think it makes sense to call your banking institution, think again. Local lenders are more likely to provide you with stellar service because their reputation is at stake. They also know the specific Atlanta neighborhood you are buying in WELL. Not to mention, your hard-earned dollars will often be recirculated within your community. So basically, it’s a win-win-win! 

Here’s a breakdown of the pros and cons of using a local Atlanta lender.

Pros:

• Local expertise

• Personalized service

• Support the local economy

• Possible lower fees and interest rates

Cons:

• Longer lender search

• Fewer loan options

• Less brand recognition

I always recommend my clients explore local Atlanta lenders. These lenders know the market here, and have boots-on-the-ground connections that a national lender in another state may not. It really matters! If you’d like a list of Atlanta area lenders I’ve worked with and trust, I’m happy to send them over! Just shoot me an email by clicking here.

Want to know which lenders my buyers have used and loved in our area? Just say the word!